Un día con Saleta Castro
Tom Tom Global had a program of sponsorship for athletes that could help to raise awareness around its new watch with sport features. In this frame, we shot a video of a normal training day for Saleta Castro, an elite athlete that compete in triathlon.
The video was rewarded with the 2013 Questar Award for the best product digital promotion.
Client: Tom Tom Global.
Agency: Atrevia, Spain.
My Role: Direction, Editing supervisor.
Credits: Xaime Beiro (cameraman).